Limousin Media

Limousin Today Logo-Full color

Offering professional print, digital, and design services to assist NALF members and state associations BRAND and PROMOTE their Limousin and Lim-Flex programs.

To discuss how we can assist in your branding and promotion efforts, contact a representative today.

Print Opportunities

2016-2017 Editorial Calendar, Rates and Specs

Now with an annual print circulation of 136,000 mailings!

Glossy issue circulation: 2,000 subscribers
Glossy months:  January, March, April, May, June/July Herd Reference Issue, September, November, and December

Tabloid issue circulation:  40,000 cow-calf producers and subscribers
Tabloid months:  February, August, and October


Digital Opportunities

Digital Media Kit – Includes rates and specs Banner Ad – The NALF website is currently averaging 9,600 visits per month. 6 banner positions are available. Sold on a first come, first served basis by monthly pricing. Contact Limousin Media staff for pricing and availability

E-Partners Banner Ad – The NALF E-Partners is a bi-weekly enewsletter from the North American Limousin Foundation for members and stakeholders. It is published on the 1st and 3rd Wednesday of every month and sent to more than 3,300 email subscribers.

Email Blasts – The NALF email blasts service is very popular in promoting sales, specific genetics, or services. Users report an excellent response rate leading to more inquiries and, ultimately, more sales.



September (Glossy):  Junior Edition
Ads due Aug. 1  •  Editorial due Aug. 5  •  CR ads due Aug. 8

October (Tabloid):  Females
Ads due Sept. 1  •  Editorial due Sept. 6  •  CR ads due Sept. 9

November (Glossy):  NWSS & Annual Convention Preview
Ads due Oct. 3  •  Editorial due Oct. 6  •  CR ads due Oct. 10

December + Calendar (Glossy):  NALF Year in Review
Ads due Nov. 1  •  Editorial due Nov. 7  •  CR ads due Nov. 10

January (Glossy):  Genomics & Performance
Ads due Dec. 1  •  Editorial due Dec. 5  •  CR ads due Dec. 8

February (Tabloid):  Bull Buyer’s Edition
Ads due Dec. 28  •  Editorial due Dec. 28  •  CR ads due Jan. 9

March (Glossy):  Showcase of Champions
Ads due Feb. 1  •  Editorial due Feb. 6  •  CR ads due Feb. 9

April (Glossy):  Herd Sire Edition
Ads due Mar. 1  •  Editorial due Mar. 6  •  CR ads due Mar. 10

May (Glossy):  Herd Management
Ads due Apr. 3  •  Editorial due Apr. 5  •  CR ads due Apr. 10

June-July (Glossy):  Herd Reference Issue + Blue Book
Early ad copy due May 1  •  Ads due May 15  •  Editorial due May 15  •  CR ads due Jun. 1

August (Tabloid):  Feeder calf edition
Ads due July 3  •  Editorial due July 6  •  CR ads due July 10


Magazine Subscription

Recognizing the present and ever-changing environment of the beef industry, the North American Limousin Foundation acknowledges LIMOUSIN Today as its official publication. This publication is focused on commercial producers to convey the message of the Limousin breed and NALF members to buyers and stakeholders of the beef industry. Limousin Today – Profit Tomorrow.

Glossy months:  January, March, April, May, June/July Herd Reference Issue, September, November, and December
Tabloid months:  February, August, and October

To subscribe to the print edition of LIMOUSIN Today, complete the form below and use our secure credit card online payment option.

Join Our Email List


The professional Limousin Media staff is available to assist you in your branding and promotion efforts. Contact us today to discuss your print and digital opportunities.

Frank Padilla

Frank Padilla


Frank Padilla
Director of Marketing
303-220-1693 (Ext. 49)
308-350-3323 (cell)

Andy Rest

Andy Rest

Andy Rest
Regional Manager

Ad sales for: Midwest, West, and
Western Canada 

Corey Wilkins

Corey Wilkins

Corey Wilkins
Regional Manager
Ad sales for: Texas, States East of the Mississippi, and Eastern Canada

Jennifer Scharpe

Jennifer Scharpe

Jennifer Scharpe
Director of Public Relations
& Media

LIMOUSIN TODAY Managing Editor
303-220-1693 (Ext. 54)

Mallory Blunier
Assistant Communications Director
LIMOUSIN TODAY Assistant Editor
303-220-1693 (Ext. 61)

Amy Clarkson

Amy Clarkson
Art Director
303-945-1729 (Cell)


In addition to the LIMOUSIN Today print and digital advertising opportunities, media staff provides custom design services to help breeders and state associations continue to brand and promote their programs.

We are your complete promotion and branding partner – making it easy to create a consistent message across your entire campaign.

To request a quote, contact Jennifer at 303-220-1693.


  • Sale Catalogs
  • Flyers
  • Postcards
  • Print and digital ad design for Limousin and outside publications
  • Email blasts
  • Herd signs and stall cards
  • Business cards
  • Logos
  • Letterhead and envelopes
  • Photo retouching


Sales & Events

Sale Reports

Show Results

Herd Reference Issue

This is a MUST-ADVERTISE-IN for all
Limousin, Lim-Flex, and Fullblood breeders!

The annual Blue Book directory is printed with the June-July LIMOUSIN TODAY Herd Reference Issue. This is the ONLY printed directory produced by the North American Limousin Foundation. Breeders interested in having their farm or ranch and contact information printed in the Blue Book must advertise in the 2017 Herd Reference Issue to be listed.

Early Ad Copy Deadline:  May 1 (Receives 5% Discounted Pricing)

Ad Reservations and Copy Due:  May 15

Editorial Due:  May 15

Camera Ready Ads Due:  June 1

Contact Corey at 256-590-2487 or Andy at 406-670-5678 to discuss your options!


September issue ad deadline: August 1

NALF BOD Nominations due August 10

DNA turn around: 4 weeks