Limousin Will Be Represented at NCBA Trade Show

Cattle producers attending the 2008 Cattle Industry Annual Convention, Feb. 6–9 at the Reno–Sparks Convention Center in Reno, Nev., can learn more about the Limousin breed. Representatives of the North American Limousin Foundation (NALF) will be at Booth 873 in the National Cattlemen’s Beef Association (NCBA) Trade Show each day.

In addition to a wealth of literature about the Limousin breed and its Lim‑Flex® hybrid, the booth will offer information about an exciting new marketing opportunity for Limousin-influenced weaning calves with the Strauss® Meadow Reserve™ veal program.

The trade show opens Feb. 6 at 6 p.m. with a welcome reception. It then will be open 9 a.m. to 6 p.m. Feb. 7 and 10 a.m. to 4 p.m. Feb. 8.

The North American Limousin Foundation (www.nalf.org), headquartered in Centennial, Colo., provides programs and services – including genetic evaluation of 5,000 active sires – to nearly 4,000 members and their commercial customers. The Limousin breed and its Lim‑Flex® hybrid lead the beef industry in muscle-growth efficiency and ideally complement British breeds.

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